
DALLAS— Regus is ending the year on a partnership roll. After announcing a strategic alliance with the French national railway company to put drop-in business centers at train stations last week, the executive office suites provider is now turning its marketing efforts toward travelers at a place they ultimately land: hotels.
Regus has partnered with La Quinta Inns Suites to offer business travelers access to a professional workspace while on the road. The alliance also offers Regus clients country inn and suites hotel special promotional rates at La Quinta hotels in the U.S., Canada or Mexico.
Having access to Regus business centers is a great way for La Quinta Returns Members to improve their productivity during any business trip," says Michael Haas, Regus' director of Partnerships. "The size of our portfolio and wide range of on-site business services is an asset for any road warrior.
Here's how it works: country inn and suites hotel When La Quinta Returns members sign up for Regus Businessworld Gold membership program they get access to Regus 1,200 professional business lounges in more than 90 countries and more than 550 cities around the world.
There's also a rewards aspect to the program. Members country inn and suites hotel can also earn 25,000 La Quinta Returns points when they enter into a 12-month agreement for a fully-equipped office, or earn 10,000 points on any Regus virtual office package. La Quinta guests are also eligible for preferred rates on private day office space and meetings rooms throughout the Regus network.
This is a strategic deal for both Regus and La Quinta—and ultimately the customers of both brands. Regus' latest alliance gives the serviced office space provider one more way to cater to business travelers.
La Quinta is one of the largest operators of limited-service hotels in the United States. Based in Dallas, the Company operates and provides franchise services to more than 800 hotels in 46 states, Canada and Mexico under the La Quinta Inn and La Quinta Inn Suites brands.
Jennifer LeClaire is a veteran business country inn and suites hotel journalist, editor and new media entrepreneur with a strong niche in real estate and technology. She works from a home office on the beach in South Florida. You can reach her through LinkedIn. www.linkedin.com/in/jleclaire
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